Everywhere you look nowadays there is advice on how to strive, beat the competition, be happy, successful, wealthy, thin, married to your soul-mate, have perfect kids, balance work, and life, win the marathon and then come home and make the perfect dinner. In other words, how to be perfect or at least our early twenty-first-century […]

Micro-offers or micro-products are small infoproducts that can be created quickly and sold relatively easily. For example, instead of a full-blown 120-page eBook on traffic generation, a micro-offer may be a 7-page report that shows you seven quick tips to increase engagement on your TikTok videos. Micro-offers are short, sharp and simple. They tackle specific problems. If you’ve […]